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Welcome to the PIO Toolkit

ShotSpotter PIO Resources:

  • ShotSpotter New City Template Release
    (sample template)
  • Media Event Announcement Template
    (sample template)
  • Live-Fire Tests for Universities and Cities Template
    (sample template)
  • Celebratory Gunfire Reduction - Resource Kit

Social Media Resources:

  • Social Media Tip Sheet
  • ShotSpotter Social Media Handles
  • LIVE PIO Webinar Archive:
    How the Mountain View Police Department Successfully Uses Social Media to Improve Community Engagement, Manage Crisis Communications and Solve Crimes.
  • Blog Post: Do You Speak Digital?

Company Resources:

  • ShotSpotter Gunshot Detection FAQ
  • ShotSpotter News/Events Page

Press Conference Resources

  • How to Hook The Media and Make Your Agency Shine
  • What will best tell your story?
  • Best Practices for Media Relations in the Time of "Defund the Police"

ShotSpotter Data:

    For media requests for ShotSpotter data, we recommend contacting our PR team, Liz Einbinder or Lisa Hendrickson.  ShotSpotter data is licensed for the exclusive use of the subscribing agency and not to be resold, or shared in detail without expressed permission of ShotSpotter.

ShotSpotter Public Relations Contacts:

    Liz Einbinder
    leinbinder@shotspotter.com

    +1 (510) 794-3147

    Lisa Hendrickson
    lhendrickson@Shotspotter.com

    +1 (516)767-8390

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